Available for new projects

Google Ads & Analytics That Turn Data Into Profitable Growth

I help businesses improve Google Ads performance, implement accurate conversion tracking, fix analytics issues, and make data-driven decisions that increase revenue.

Google Ads • GA4 • GTM • Conversion Tracking • Server-Side Tracking • Looker Studio

Follow me:
Data-Driven Marketing
Accurate Tracking
ROI-Focused Optimization
Performance Growth
Joy Kumar, Google Ads and Web Analytics Specialist
ROAS
4.8×
▲ 62% this quarter
Conversions
1,284
GA4 Live Users
2,341 active
About

Helping Businesses Understand What Happens After The Click

Most businesses run advertising campaigns without truly understanding what drives leads and revenue.

I help companies connect their marketing data, track conversions accurately, optimize Google Ads performance, and build reporting systems that support business growth.

My expertise combines performance marketing and analytics to ensure every marketing decision is backed by real data.

5+
Years Experience
120+
Projects Delivered
40+
Brands Scaled
8
Specializations

🎥 Meet the Expert Behind Your Marketing Growth

Discover how I help businesses eliminate wasted ad spend, implement accurate tracking, and build data-driven Google Ads strategies that generate measurable growth.

Services

Full-Stack Marketing & Analytics

From campaign strategy to server-side tracking — everything you need to grow with confidence.

Google Analytics 4

  • GA4 Setup
  • Event Tracking
  • Conversion Tracking
  • Custom Reporting

Google Tag Manager

  • GTM Configuration
  • Event Implementation
  • Enhanced Conversions Setup
  • Debugging & Validation

Server-Side Tracking

  • First-Party Data Collection
  • Improved Attribution
  • Better Data Accuracy
  • Privacy-Friendly Tracking

Ecommerce Tracking

  • Purchase Tracking
  • Revenue Tracking
  • Funnel Analysis
  • Customer Journey Tracking

Looker Studio Dashboards

  • KPI Dashboards
  • Marketing Reports
  • Custom Visualizations
  • Executive Reporting
Problems I Solve

Common Marketing Problems I Help Fix

Google Ads spending money without results
Missing conversion tracking
Incorrect GA4 data
GTM implementation issues
Low lead quality
Wasted advertising budget
Inaccurate reporting
Data discrepancies
Poor campaign performance
No visibility into ROI

Turn confusion into clarity with accurate tracking and actionable insights.

Portfolio

Real Projects & Results

A look inside the dashboards, tracking systems, and reporting I build for clients.

Video Showcase

My Process

A Clear Path from Data to Growth

01
Discovery & Audit

Understand goals, campaigns, and tracking setup.

02
Tracking & Data Setup

Implement accurate measurement systems.

03
Optimization Strategy

Identify opportunities and eliminate waste.

04
Growth & Reporting

Scale performance using real insights.

Why Work With Me

Built for businesses that take growth seriously

Data-Driven Decisions
Transparent Reporting
ROI-Focused Approach
Accurate Tracking Systems
Strategic Thinking
Continuous Optimization
Business Growth Mindset
Reliable Communication
Testimonials

Trusted by founders & marketing teams

Joy rebuilt our entire tracking stack. For the first time we trust the numbers — and our cost per lead dropped 38% in two months.

A
Aarav Mehta
ScaleUp SaaS · Google Ads + GA4 Setup

The server-side migration recovered conversions we didn't even know we were losing. Joy is meticulous, fast, and incredibly clear in his reporting.

S
Sophia Carter
Verra Wellness · Conversion Tracking + Server-Side

Our exec team finally has one dashboard that tells the truth. Joy turned a messy data setup into a clean revenue engine.

D
Daniel Okafor
NorthLine eCommerce · Looker Studio Reporting
FAQ

Frequently Asked Questions

Let's grow together

Ready To Improve Your Marketing Performance?

Let's build a marketing system powered by accurate data, effective advertising, and measurable growth.